The richest man Yang Fei

Page 1409

"Yang Fei, this is impossible." This was Chen Ruoling's first reaction.

"Is it possible to have it? It doesn't count if I say it, and it doesn't count if you say it." Yang Fei smiled and said, "Procter & Gamble has the final say."

Chen Ruoling said: "Don't forget, Procter & Gamble is the world's largest daily chemical giant, and they are ambitious for the Chinese market! The acquisition of the Panda Factory is just one of their many acquisitions. It will definitely not be because of us. Compromised."

Yang Fei said: "Because Procter & Gamble is the number one in the world, they are rich and powerful, so they are domineering. Whoever they want to acquire, they must succeed. Therefore, their acquisition of the Panda Factory is a task that must be completed."

Chen Ruoling said: "However, it is impossible for them to hand over the right to use the brand."

Yang Fei said: "Think about it, six years ago, why did they buy the right to use the panda brand?"

Chen Ruoling said: "They said it was to better develop the brand, but in fact they said they didn't mean what they meant. They didn't bring any benefits to the brand, and instead hid the brand."

Yang Fei said: "You are right. They bought Panda because it is one of the largest washing powder brands in our country. If they want to occupy our market, they need channels, and they need to destroy local brands. The acquisition of Panda can kill two birds with one stone. "

Chen Ruoling said: "That's right, how come the Panda Factory at that time was not as smart as you, and didn't see through P&G's conspiracy?"

Yang Fei said: "Because Procter & Gamble is not playing a conspiracy, but a public conspiracy. They signed the agreement openly and publicized it with great fanfare. How can it be called a conspiracy? It's just that people turn their hands into clouds and turn their hands into rain. And we just went up and down in the business world. How many years? Can it be the opponent of a century-old brand?"

Chen Ruoling said: "Then you still haven't explained why Procter & Gamble is willing to hand over the panda brand?"

Yang Fei said: "We have just analyzed that Procter & Gamble's acquisition of Panda is just to destroy this brand, and at the same time use Panda's channel to launch its own brand. Now, they have completed this plan."

Chen Ruoling said: "You mean, the panda brand is completely useless to them?"

Yang Feidao: "A laundry detergent brand with an annual sales volume of only a few thousand tons, what is it to the huge Procter & Gamble? It's not even as good as a third-rate brand!"

Chen Ruoling: "..."

Yang Feidao: "And I own 10 shares of Panda Factory. This 10 doesn't seem like much, but you have to know that after P&G completes the acquisition, Panda Factory will be P&G's. We have become shareholders of P&G. P&G will definitely not Agree, let a local company constrain his decision-making and development. Especially with such a powerful force as your Chen family!"

If Yang Fei or other ordinary companies acquired these 10 shares, Procter & Gamble would certainly not care about it.

But now that the Chen family holds these shares, the meaning is different.

The Chen family is so powerful that both political and business circles can speak.

Of course, Procter & Gamble is unwilling to partner with the Chen family, otherwise it will only be suppressed by the Chen family. In other people's territory, although Procter & Gamble is strong, it can't overwhelm the local snake of the Chen family.

Therefore, Yang Fei concluded that P&G would definitely buy back the 10 shares even if they spent a lot of money for complete control.

If Procter & Gamble really doesn't care about shares, there is no need for them to implement this acquisition plan.

After listening to Yang Fei's analysis, Chen Ruoling couldn't help but admire, Yang Fei's mind is really amazing!

She just occasionally mentioned to him that Procter & Gamble was buying the Panda Factory.

As a result, Yang Fei thought of a way to attack Procter & Gamble, and used Chen Ruoling and the forces behind her reasonably and shrewdly!

I really don't know what is in his head, how can it be so easy to use?

According to Yang Fei's instructions, Chen Ruoling asked Procter & Gamble to exchange 10 shares for the right to use the Panda brand.

She thought that Procter & Gamble would definitely not agree.

Surprisingly, Procter & Gamble agreed!

Yang Fei expected it well. The current panda brand is almost like a waste to Procter & Gamble.

Because the Panda brand has completed its historical mission and helped Procter & Gamble successfully seize the domestic market.

Procter & Gamble is happy to exchange this waste brand for 10 shares of real money.

At the same time, Procter & Gamble can also get to know the Chen family behind it through this transaction.

Until the transaction was completed, Chen Ruoling always felt incredible.

Why did Yang Fei predict Procter & Gamble's thoughts?

In the practice of commercial warfare, the most terrifying and frightening behavior is to anticipate the enemy's opportunity!

If you can think of what your opponent thinks and plan ahead, you will definitely be able to kill!

Yang Fei's ability is so terrifying!

The following developments made P&G dazzled and caught off guard!

Meili Group successfully acquired the shell company controlled by Chen Ruoling!

In other words, the panda brand that just fell into the hands of Chen Ruoling changed hands again and became a brand under the Meili Group!

All transactions are so natural and reasonable!

Through a series of negotiations and acquisitions, Yang Fei successfully took back the state-owned brand, Panda, from Procter & Gamble.

And he only spent tens of millions of RMB!

This kind of surgical manipulation made P&G dizzy!

And when they came back to their senses, the Panda brand had become Yang Fei's possession!

Procter & Gamble finally understood that Yang Fei was the person behind the acquisition of the Panda brand!

However, they understood it too late.

Angry Procter & Gamble, how to make what kind of counterattack?

The richest man Yang Fei

Chapter 1292 Goal: No. [-] in the world!

What made Procter & Gamble even more unexpected was that they had just acquired Beijin Panda Factory, and Meili Daily Chemicals immediately launched a series of cleaning products such as Panda washing powder, Panda children's toothpaste, Panda soap, and Panda soap!

Meili Group already has several well-established cleaning and care brands, and now adding a Panda brand, it only needs to produce one more packaging and slightly improve the formula to quickly launch a new product.

Yang Fei has greatly improved the packaging of the Panda brand.

The overall packaging is dominated by the three colors of green bamboo, black and white panda, covering a large area of ​​the entire packaging box, which looks refreshing and pleasant, and is highly recognizable.

Especially Panda brand children's toothpaste, the cute little panda, playing in the emerald green bamboo bushes, is very eye-catching. As soon as it was launched, it won the favor of children.

Many children who do not want to brush their teeth, after seeing this extremely cute toothpaste, clamored for their mother to buy it back.

A state-owned brand that could no longer be brought back to the sky, was brought back to life because of Yang Fei's strange move.

This is mainly due to the unique sales channels of Meili Group.

After the rectification, sales have become more cohesive and combative.