Rebirth of Hong Kong 1981

Page 588

No matter where, whether it is inland or overseas, as long as there are Chinese people, no matter what you do, if you want to attract people's attention and be lively, the traditional lion dance must be indispensable.

Especially for the opening of a new store, no matter the size of the store, without this performance ceremony, people will feel that there is something missing.

Everyone likes to join in the fun, especially our countrymen. The follow-up effect cannot be learned from other places.

No matter good or bad, as long as there are more people, everyone will join in.

In order to make Carrefour a hit, Wu Jiangtao didn't intend to give Yang Chen any money at all. From south to north on Wangfujing Street, dozens of lion dance teams performed in sections, so that everyone who joined in the fun could enjoy watching.

Banners were drawn around each lion dance team along the way, and beauties in red, holding up plaques, blocked the entire Wangfujing Street for more than half an hour.

One south and one north, the lion dance team gathered into two long dragons, attracting people along the way to march towards the square.

It was so grand that people who didn't know it thought it was Chinese New Year today.

Chapter 631 Opening of the Square

"What did you say?"

Yang Chen looked surprised, obviously he didn't expect Wu Jiangtao to do such a trick, it's fine to distribute candy for free along the way, but he even distributed it to the people of the whole city.

Seeing that his big boss reacted so strongly, Wu Jiangtao opened his mouth, wanting to explain.

It's big for Chinese New Year, who doesn't have children, as long as these candies can be placed on the table during the Chinese New Year, it will be difficult for Carrefour Plaza not to be famous.

In order to expand the influence, Wu Jiangtao ordered Carrefour employees not only to distribute candies along the way, but also to prepare for the time of Chinese New Year, no matter whether everyone buys or not, as long as they enter Carrefour Plaza, even if they are visiting, they will also buy Can grab a handful of candy to take home.

Good guy, Yang Chen was taken aback when he heard this. If you are not in charge, you don't know that rice, oil and salt are expensive. Although one or two candies are worthless, don't forget that the capital of the Great Celestial Dynasty has nearly ten million people.

One for each person, that is 1000 million, counting at least ten in a handful, that is [-] million, and it will continue until the Chinese New Year, which is half a month before the Chinese New Year, and the continuous distribution will take time. How much candy.

One billion or two billion?

"Boss, we have only entered the capital for a short time, without this method, how can we open up the situation in a short time?

Now Xiangjiang is also doing feedback activities. Although the Beijing side has just opened, as long as everyone is attracted, no matter whether the big guys buy things or not, even if it is a process, it can leave an impact on people.

If the whole city has been to our square and everyone knows it, then we will be able to gain a foothold in the capital.

Next, Carrefour Plaza and supermarket stores still need to expand, rather than slowly affecting each family, it is better to build a reputation from the beginning and let everyone know..."

Wu Jiangtao looked at Yang Chen anxiously, fearing that something would be wrong, Yang Chen sent him back to Xiangjiang.

To be honest, before he came to the inland area, he might still have some resistance to this place, but after arriving in the inland area, Wu Jiangtao's vision suddenly became much higher.

Compared with Southeast Asia and other regions, although most of the inland rural areas are not rich, the potential of each city is very large.

Especially big cities like Beijing and Shanghai, although they are not as prosperous as Xiangjiang, but in terms of urban population size, they are not comparable to other countries.

Population is the basis of all economic development. It would be fine if there was no reform and opening up in the interior, but now the interior has begun to take action for economic development.

No matter how long this reform and opening up lasts, as long as it persists for a few years, it will be enough to cause huge changes.

As the saying goes, quantity causes qualitative change.

Anything, as long as it is calculated in billions, is an astronomical figure.

Especially in the coastal areas, there is a vast market with a population of one billion behind it. Once the reform and opening up is successful, it will inevitably explode with amazing consumption power.

Therefore, what Wu Jiangtao wants now is to promote the brand name of Carrefour as soon as possible, so that more people will know about it, regardless of the temporary benefits.

At the foot of the emperor, the capital of the imperial city.

Once Carrefour takes root here, its influence will be far beyond that of Shanghai or Shenzhen Special Economic Zone.

There are nearly ten million people in the capital, and half of them are family members of officials. If you count relatives, relatives and old friends, the number will be even more.

It is a tradition that has been passed down for thousands of years in our country.

As the political center of the country, the capital's development will inevitably have a certain impact on other regions.

As long as Carrefour can establish a reputation here, it will be much easier to enter other inland cities in the future.

Although Wu Jiangtao is not a political player, as a businessman, he may not be able to do anything else, but when it comes to making money, his mind is definitely not comparable to that of ordinary people.

After listening to Wu Jiangtao's explanation, Yang Chen thought for a while, and then he figured it out. Compared with Carrefour's ability to quickly gain a foothold in the capital, this little thing is really worthless.

He had such a big reaction before, mainly because he was intimidated by the amount of candies needed. After all, the population of the capital is so large, once the free delivery is opened, the amount is absolutely unimaginable.

And things like sugar these days are definitely not cheap. Children in ordinary people's homes are not as happy as children in later generations. They eat sweets until they are afraid of tooth decay.

"Manager Wu, will the supply of candies come over? Don't let half of the supply run out by then, then the effect will be greatly reduced."

With a change in thinking, Yang Chen's considerations naturally changed as well.

Seeing this, Wu Jiangtao finally breathed a sigh of relief, he knew that his boss was not a stingy person, so he could let go of his hands and feet in the future.

So, he quickly said: "Don't worry, boss, Manager Han has already negotiated with the major candy suppliers in the capital yesterday, and we don't need to worry about it until the end of the Chinese New Year."

As he said that, Wu Jiangtao paused for a moment, and continued: "If the time is not too tight, Manager Han and the others would like to establish several candy brands, so as to seize the opportunity to win the supply of candy in the capital."

The entire capital city has a population of nearly [-] million, and the annual consumption of sugar-related commodities alone is an astronomical figure. If it can be won, it will definitely be a profitable business.

It's a pity that everyone is not a fool. Others are willing to supply candy because they want to make money. If Han Wenguang and others want to borrow chickens to lay eggs, it is a daydream.

One trick is fresh, eat all over the sky.

Wu Jiangtao didn't know that his publicity would eventually become the most important tactic for Carrefour to open up various markets in the future.

This is also considered an unexpected surprise.

Soon, Charter King and his party arrived as scheduled, and there were quite a few members of the Northward business delegation, and all members were present.

"Ah Chen, you are so quiet and make such a big commotion, really, wherever you go, you are indispensable..."

The charter king didn't know what to say, he shook his head secretly, "I'm really old, I have too many worries, and I'm not as courageous as a young man." '

Think about the courage to plunge into the sea when I was young, but now I really lost it completely.

Yang Chen grinned and said: "Uncle Bao, I can't swim you old man in the sea, but on land, the kid is still young, so I won't hit you."

"You brat," the Chartered Ship King scolded with a smile.

"Haha..." Huo Daheng and the others couldn't help laughing when they saw Yang Chen deliberately put on that smug face, and saw him making fun of the Chartered Ship King.

Just as the ribbon-cutting ceremony was about to begin, several cars with police cars clearing the way drove over.

Seeing the car in the middle, Yang Chen didn't have to heave a sigh of relief, he thought to himself: "This time it's finally stable."