Chapter 410: Diancui Pavilion
Chapter 410: Diancui Pavilion
The auction initiated by Treasure House made the house a lot of money, and the service of Treasure House was very considerate and attentive to these customers who spent a lot of money.
The auction starts at the beginning of Chenshi and ends at the end of Sishi, and the whole process takes about two hours. During the auction, the waiters will prepare high-quality tea and snacks to entertain the customers who come to participate in the auction.
After the auction, a sumptuous buffet lunch will be arranged for the guests who came to attend the auction in the lobby on the first floor of the Treasure House. Guests can choose their favorite meals according to their own preferences.
Those who came to the auction were not short of money, so naturally they would not lack this lunch, but the buffet lunch format aroused their interest. After the first auction ended, many people chose to stay and enjoy this novel way of eating.
As more people stayed, the lobby on the first floor of the Treasure House became a great place for communication, giving many people the opportunity to get to know each other and make connections.
As things developed, many people came to the auction not for the items, but specifically to make connections.
If these people want to be eligible to enter the auction, they must spend a minimum of 500 taels of silver in the Treasure House.
In this way, not only will the business of the Treasure House be long-lasting, but Shi Niang will also be able to obtain the information she wants to collect openly on her own turf, which can be said to kill two birds with one stone.
In addition to these on-site services, Zangbaolou also provides a pick-up and drop-off service for customers who have bought items, to ensure that nothing unexpected happens to the items and customers on the way back.
However, such a thoughtful service was not used very often, because most of the winners of the auction items traveled in luxury cars and were surrounded by servants and maids, and had no need for the treasure house's pick-up and drop-off service.
Shi Niang accepted this well. It was even better that she didn't need to give gifts. She could win the favor of customers just by talking. She wished there were more such things.
Like Qianjin Pavilion, Diancui Pavilion mainly does business for women. The difference is that Qianjin Pavilion specializes in cosmetics and skin care products, while Diancui Pavilion specializes in jewelry-related business.
The jewelry styles of Diancui Pavilion are diverse and divided into five special areas: jade, pearl, gemstone, diamond and gold.
The products in each area are arranged in their own way according to their different design styles. They look unique but not messy.
By the way, Diancui Pavilion is also the first merchant in Kyoto to use glass to make counters. Shi Niang uses the transparent glass produced in Lin Chuyi's space. It is not only highly transparent and highly visible, but also has smooth cutting lines. It looks pleasing to the eye, and one can tell at a glance that the store has spent a lot of money on this.
Putting aside the styles and quality of Diancui Pavilion's merchandise, the glass display cabinets in the store alone are enough to arouse curiosity when passing by, and make people stop and go into the store to take a look.
After entering the store, a wide range of jewelry and jade are presented directly in front of them through the transparent glass counter. Customers can see through the barrier and directly observe the specific details of any product, which is an experience they have never had before.
The powerful visual impact, novel and unique product styles and distinctive shopping experience strongly stimulated customers' desire to buy, allowing Diancui Pavilion to win the first battle of its opening and successfully carve out a piece of meat from many old jewelry brands in Kyoto.
The sudden emergence of Diancui Pavilion made many jewelry shops in Kyoto feel a sense of crisis. They began to imitate Diancui Pavilion and placed high-priced orders for glass display cabinets like those of Diancui Pavilion from the newly established glass factory of the imperial court.
The glass factory had the glass-making method provided by Her Royal Highness the Princess, so it quickly started to produce a large number of glass products, filling the gap in glass manufacturing in Da Chu.
Although Da Chu had its own glass factory and could make its own glass, glass was still a luxury item in Da Chu at that time.
The glass produced by the glass factory is first provided to the palace. After meeting the needs of the palace, the produced glass products will be provided to various princes and nobles.
After satisfying the demands of the royal relatives, dukes, marquises and earls, the remaining glass products were not sold outside, but exported to other countries around Da Chu as trade resources in exchange for scarce materials in Da Chu. They were never used to make glass counters for Diancui Pavilion.
Therefore, the person in charge of the glass factory was very puzzled where the glass counter of Diancui Pavilion came from. Unable to restrain his curiosity, he went to Diancui Pavilion in person. After carefully observing the glass counter, he had an idea in his mind.
The current glass production method of the glass factory was found by Her Royal Highness the Princess from a foreign country. According to the information he learned, after the Princess established the glass factory at the court, she also opened a glass factory in her own fiefdom.
The glass counters at Diancui Pavilion are made with very sophisticated craftsmanship. Although the glass factory he is in charge of can now produce similar glass, it is limited by the manufacturing process and specific operational errors. The output of this kind of high-quality glass is extremely low, and each piece can be traced, making it impossible for it to be resold privately.
Therefore, the glass counters of Diancui Pavilion must have been shipped from Lanzhou. The cost of transporting so many pieces of fragile glass from a long distance must be no less than the value of the glass itself. Who is the big shot behind Diancui Pavilion that he is willing to spend such a big sum of money?
After the person in charge expressed his feelings, he came to an understanding. He was a self-aware person and knew that everyone was praising him only because he had such a good job. Once he lost this identity, he would be nothing.
Those merchants who come to them all have backers, and those who support them are either princes and nobles or high-ranking officials.
He couldn't afford to offend any one of those people, let alone offend all of them together, so he really had to sell this glass counter.
However, even though he is selling, he cannot be treated as an easy target. As for the price of the glass counter, he still has the final say.
Therefore, the person in charge quoted those merchants a price that was far beyond their expectations. In order to avoid misunderstanding, he also specifically explained the reason.
"Glass counters of the same type as those in Diancui Pavilion have extremely high manufacturing requirements, but the chance of successful production is very low, which makes the already expensive glass even more expensive. In addition, the glass in Diancui Pavilion is shipped from Lanzhou, so the overall cost will only be higher than the price I quoted."
"The price I'm quoting now is already a fair price. If you can't accept it, you can also go to the glass factory in Lanzhou and order a batch of the same glass counters."
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